Over the last few months, I have seen Sac City Unified and Breathe California Sacramento Region (BREATHE) educate our students about waste sorting and its benefits. From adaptive and eager first and second graders at Ethel Phillips to the entrepreneurial Woodbine Elementary Super Sorters, students across the district are taking an active role in improving the environment. In this […]
From the red carpet to our televisions, we celebrate the glamourous fashion, artists and filmmakers that come together for the biggest award ceremony of the year, The Academy Awards! Commonly referred to as The Oscars, this celebration recognizes the excellence in cinematic achievements and this year marks the 96th Oscars, hosted by the talented guest speaker Jimmy Kimmel. Despite the […]
Every year since 2013, Breathe California Sacramento Region has held a Public Service Announcement (PSA) Contest, encouraging middle and high school students to submit short videos on harmful effects of commercial tobacco. The PSA contest comes to a close by screening and announcing the winners at the Breathe Youth Fest, held this year on January 26, 2024. A great time […]
As we continue to enter the new year, we welcome positive, sustainable change. While we have made significant improvements by introducing organic waste recycling, we are now moving on to the next phase of SB 1383. The next phase of SB 1383 focuses on edible food recovery, an important initiative that combats food waste while nourishing families in our communities. […]
The fight against tobacco imagery in media has remained an uphill battle. However, the playing field is beginning to level. The Master Settlement Agreement kick started efforts to protect youth from being targeted subjects of tobacco advertising and eliminate branding advertisements in media. To quantify the compliance of the Master Settlement Agreement and advocate for youth, Smoke-free Screens (SFS) was […]
Did you know that November is Lung Cancer Awareness Month? In California this year, an estimated 17,000 people will be diagnosed with lung cancer and nearly 10,000 will die from the devastating disease, according to the American Cancer Society. In November, BREATHE’s Tobacco-Free Team tabled at the Love Your Lungs: Sacramento Lung Health Coalition event at City Church of Sacramento; and supported the Tobacco […]
Our Smoke-Free Sacramento project is working to educate the community on the issues surrounding commercial tobacco products and the impacts they have on our local environment. Our focus now is to keep our communities smoke-free, which includes parks, worksites, multi-unit housing, and empowering youth to join the fight against Big Tobacco. Tobacco product litter includes cigarette butts, discarded tobacco product […]
We’re very familiar, especially here at Breathe California Sacramento Region, with the dangers of smoking cigarettes. We know that cigarettes can cause disability, disease, and death, so much so, that 110 Californian’s die every day at the hands of the tobacco industry. From research in recent years, we also know that frequent exposure to tobacco on screens make youth three […]
Emilie T., a senior at Rio Americano High School (Rio), takes the lead in launching a food scraps and recycling initiative at her school. Emilie’s journey began during her junior year at Rio when she reached out to BREATHE, with a vision of introducing the food scraps program to her school as soon as she returned for her senior year. […]
As we move from summer to fall, we are excited about the positive impacts on the environment with the return of our Food Scraps & Recycling Program in Twin Rivers Unified School District (TRUSD). TRUSD is reintroducing their Farmer’s Market at K-8th elementary schools in the district to sample local, healthy produce to students. These markets encourage students to make […]